Web Analytics Training

Measuring the success of your online marketing initiatives requires a robust web analytics solution. But having a solution doesn't do you any good if you aren't using it to its fullest potential. This 1/2-day web analytics workshop will show you the ins and outs of Google Analytics so that you can learn how to properly set up your account and get the most out of it.
In this course you will learn:
- Fundamentals of web analytics and why it is important
- Understanding the components of a successful web analytics strategy
- How to setup Google Analytics
- Navigating your way around
- Detailed review on the top 15 reports


